The influence of restraint of Sunday trade on e-commerce market shown by the example of Allegro e-procurement platform
Abstract
The main purpose of the paper is revealing the real influence of the act about Sunday and holiday trade restraint and even on particular transactions made at Allegro.pl. Thanks of this one can depict the common situation on the e-commerce market and the influence of the act on the market. This shows the developing tendency and importance of Sundays in Internet trade. The statistical method used in this study, which consists in comparing the sales value on non-commercial and commercial Sundays, enabled the detection of a small, but statistically significant, impact of the aforementioned Act on Internet sales in its major part.
Keywords:
trade , internet shopping , e-commerce , shopping Sundays , non shopping Sundays , Trade BanDownload files
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No. 15 (2019)
Published: 2019-12-31

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
English
Język Polski